Event venue

MA*GA Museum
Via E. De Magri, 1 - Gallarate

Target audience

All interested parties

Description of content and objectives

The meeting between the art world and the industrial system is developed within a network built over the years between local businesses and cultural production and promotion bodies, guided by a shared vision of widespread well-being, where investment in cultural projects is recognised as having social cohesion value. This is the spirit of the Pact for the Arts, which will be presented by MA*GA and Confindustria Varese: a virtuous project to forge long-term collaborations with a select number of companies that are focusing on innovation, creativity, and corporate welfare.

Programme

17:30 Welcome and registration

17:45
INSTITUTIONAL ADDRESSES

• Andrea Cassani, Mayor of Gallarate

17:50
PANEL #1 – THE PACT FOR THE ARTS
Presentation of the Pact for the Arts: how local businesses can define their Social Sustainability by investing in Arts and Culture, supported by their connection to the Varese area, which is rich in opportunities, within the context of public-private networks

• Roberto Grassi, President of Confindustria Varese
• Emma Zanella, Director of MA*GA Museum

18:20
PANEL #2 – TOOLS AND OPPORTUNITIES
Opportunities and benefits of sponsorships, cultural partnerships, and the Corporate Art Bonus

• Lucia Steri,Communications Manager for Art BonusAles Arte Lavoro e Servizi S.p.A.
• Davide Trotti,Accountant and Auditor Studio Trotti

18:40
PANEL #3 – SUCCESS STORIES

• Massimo Castoldi, Medical Director of Humanitas Gavazzeni Bergamo
• Davide Damiani, PR & Sales Promotion Manager at RepowerItalia S.p.A.
• Andrea Compagnucci, Head of Marketing & Fundraising at Fondazione Arena di Verona
• Andrea Saporiti, Design Director at Saporiti Italia S.p.A.
• Andrea Azzimonti, Managing Partner at Roda Srl
• Maurizio Baruffi, Head of Institutional Relations at SEA Milan Airports

CONCLUSIONS

• Emma Zanella and Francesco Moneta

19:30
CLOSE OF PROCEEDINGS

Moderator Francesco Moneta, Founder of The Round Table sas, Chairman of the CULTURA + IMPRESA Committee

Registration details

To participate, member companies must confirm their attendance via the following LINK.

Contact

For further information, please contact the Confindustria Varese Secretariat on 0332 251000.