
Date:
18 June 2015
Confindustria Lombardia, the representative body for Lombardy’s territorial Confindustria associations, launches its revamped official website today.
Designed as a hub where information and activities from the Confindustria Lombardia system can connect, the portal aims to modernise the organisation’s online presence through more transparent and effective communication.
The restyling, entrusted to the company Mediatria following a competitive tender involving some of the best agencies in the Lombardy region, was driven by three guiding principles: modern, lean and social. This approach aims to make the site, and by extension the entire Confindustria Lombardia system, more accessible.
The new portal will make Confindustria Lombardia’s lobbying activities more transparent, providing timely and verifiable communications. The site will offer users access to documents, legislative updates, proposals for the Lombardy region, interpretations and advice for stakeholders, strategies, position papers, studies, and more. This is part of Confindustria Lombardia’s commitment to promoting a positive culture around lobbying.
The social component will be a cornerstone of Confindustria Lombardia’s new virtual home. In addition to a feed displaying the latest tweets from the official @ConfindustriaL account, the site aggregates the most recent tweets from all Lombardy territorial branches on Twitter onto a single page. This allows users to stay informed at any time about the activities of the Confindustria Lombardia system across the region, from Sondrio to Pavia.
The new website will also serve as a meeting point for Lombardy’s territorial associations. It includes a private area—a dedicated community where officials from Confindustria Lombardia and its territorial associations, organised into thematic technical committees, can exchange documents, share opinions, and coordinate their work remotely.