Donald Trump's social media guru to appear in Sirmione on 6 October

Milan, 13 September 2017 - Courage 4.0 will be the theme and central thread of the second edition of New Deals, the event organised in collaboration with the Young Entrepreneurs of Confindustria Lombardia to be held in the stunning setting of the Villa Cortine Palace Hotel in Sirmione (Bs) on 6 October. Special guest George Guido Lombardi, social media consultant to US President Donald Trump.

The concept of New Deals is illustrated by Federico Ghidini, President of the Young Entrepreneurs of Confindustria Lombardia and curator of the event, who believes that now more than ever it is necessary to “look ahead, look beyond, and give a voice to visionaries and the new generations. The business world is changing its skin and its pace, and to be increasingly in tune with the needs of the market and business, and to be at the cutting edge – explains the president of the Lombardy GI – companies must reinvent themselves by changing their perspective. With courage. You need courage to lead your company towards healthy, robust, and lasting change,” concluded Ghidini.

Facing change with focus, passion, and a clear desire to anticipate new scenarios: this is the ‘Courage 4.0’ at the heart of all the scheduled sessions. Following introductory remarks by the president of the Regional Committee of Young Entrepreneurs of Confindustria Lombardia Federico Ghidini and the Mayor of Sirmione Alessandro Mattinzoli, New Deals will present case studies and experiences from high-profile speakers. Divided into sessions, the event will begin by addressing ‘Courage 4.0’ with Paolo Crepet (psychiatrist, author, and sociologist), Gustavo Piga (economist, professor of Political Economy at the University of Rome Tor Vergata), and Paride Saleri (President of OMB Saleri).

Coordinated by Ivan Losio (CEO of Sei Consulting), the session on ‘Generational Coexistence’ will feature Antonio Gozzi (President of Federacciai and CEO of Duferco Group), Augusto Gozzi (Plant Manager of Duferdofin Group), Giandomenico Auricchio (CEO of Gennaro Auricchio and President of Unioncamere Lombardia and Assocameraestero), and Lara Botta (Vice President of the Young Entrepreneurs of Confindustria).

The ‘Courage Youth!’ panel will feature contributions from Andrea Stella (Lo Spirito di Stella non-profit association), Andrea Latino (young entrepreneur, political advisor, commentator, and speaker), and some of the most interesting startups on the Italian scene: Me Scooter, Glass Up, Biogenera, and Wise Neuro.

The final session, ‘Courage Politics!’, will feature a discussion between regional councillors Mauro Parolini (Economic Development) and Valentina Aprea (Education, Training, and Labour), demonstrating how essential the synergies between human capital and the productive world have become.

Last but not least, the highly anticipated speech by Lombardi, a trusted advisor to the US President, for whom he managed the social media election campaign.

Closing New Deals will be a discussion between the President of the Lombardy Region Roberto Maroni and the President of Confindustria Lombardia Alberto Ribolla.

Carlo Alberto Carnevale Maffè, a professor at SDA Bocconi, will moderate all the conference sessions.

Information and registration for New Deals, which has been organised with the contribution and support of a number of companies (Sei Consulting, Vendor, AON, Bonera Mercedes Benz, Eolo, Gara Perizie, Intertecnica, Deloitte, Allianz Bank, Aske-Network to Communicate, Cope, Officina Preziosi, and Cà Maiol), can be found on the website:www.newdealsirmione.it.

Attachments

• programma-new-deals-2017 (1).pdf